Konferenzagenda / Montag, 20.03.
Digital Disruption in Marketing, Vertrieb & Service

Montag / 20.03. / Stage 1

09:30

Eröffnung

09:50
10:20

Themenblock: Digitale Transformation in Marketing, Vertrieb und Service

12:30
    Sprecher/in:
  • Prof. Dr. Peter GentschProfessor für direct Customer Relationship Management, Hochschule Aalen – Technik & Wirtschaft
    Prof. Dr. Peter Gentsch, Hochschule Aalen – Technik & Wirtschaft
13:00

Themenblock: CRM & Marketing Operations

    Sprecher/in:
  • Ralf KorbSenior Analyst CRM, BARC
    Ralf Korb, BARC
14:50
15:00
15:30

Themenblock: Inbound & Content Marketing

    Sprecher/in:
  • Sven SpödeAccount Manager Digital Communications, Storymaker Agentur für Public Relations
    Sven Spöde, Storymaker Agentur für Public Relations
    Diskussion:
  • Lars MildeSenior Marketing Manager, DACH & Eastern Europe, Tableau Software
    Lars Milde, Tableau Software
  • Bernd SchlösserLeading Client Solution Professional, IBM
    Bernd Schlösser, IBM
  • Fabian EckerlAccount Executive - Marketing Cloud - CH, salesforce.com
    Fabian Eckerl, salesforce.com
17:30

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